Growth Strategy Lead

ImmutableSydneyPosted 4 months ago

StrategyHybridFull-timeManagerAustralia

Job Description

About Us 🚀

Immutable is the world’s fastest-growing game platform, built to power the next generation of games. We aim to drive the next evolution of gaming, combining performance, digital ownership and cutting-edge technology to help games grow and succeed. At the intersection of AI-driven analytics, high-performance growth tools, and seamless digital ownership, our technology helps studios attract, engage, and scale player communities.

Founded in 2018, Immutable is one of Australia’s fastest companies to reach unicorn status, raising more than AUD $400M+ with a valuation of AUD $3.5B. Today, more than 700 games are building on Immutable, and industry leaders like Ubisoft have chosen us as their partner for the future of gaming.

Over 6 million players use Immutable Passport, our unified identity enabling frictionless cross-game experiences, and our Immutable Audience platform has become the fastest-growing SaaS product line in our history. We're scaling rapidly, backed by a global team of creators, engineers, and gamers united by one mission: to build the most valuable growth layer in gaming and redefine how games launch, scale, and succeed. 🚀

About The Role 🤔 :

Immutable helps games launch, grow and monetise. We’re hiring a Growth Strategy Lead to design and build the system that generates our commercial pipeline. You’ll define how Immutable identifies, engages and converts the studios we most want to work with, and you’ll own that system in full: the strategy, the processes, the tooling and the results.

Reporting directly to the CEO and Co-Founder, you'll prioritise the motion that turns market interest into commercial opportunity. Setting the criteria for which accounts and conversations deserve our focus, building the playbooks for how we engage them and handle objections, and designing a handoff process that gives our Growth and Commercial teams the context they need to move quickly. Whilst also ensuring every stage so we know what’s working and where to invest next.

You’ll also build our outbound strategy. That means defining target segments and positioning, then building the AI-driven workflows and automation that run it at scale. The aim is a repeatable channel whose output grows faster than the resources behind it.

Alongside this, you’ll shape how Immutable shows up across leadership and commercial channels. You’ll test messaging, use what you learn from the market to sharpen our positioning, and raise the standard of follow-up across the business.

Success in this role is measured by the quality and volume of pipeline the system produces, and by how well it scales as Immutable grows.

You'll Be Empowered To 🎮:

Design and build Immutable’s pipeline generation system, defining how we identify, prioritise, engage and convert the studios we most want to work with.

Set the prioritisation model for inbound interest, weighing company profile, commercial fit, seniority and intent so the highest-value opportunities get our attention first.

Build and own our outbound strategy, from target segments and positioning to the messaging that earns a response from senior decision-makers.

Build the AI-driven workflows and automation that power both inbound and outbound, increasing reach and speed while keeping every message specific and credible.

Own the playbooks for engaging high-intent prospects, including response standards, objection handling, qualification and follow-up.

Design the handoff process into our BD and Customer Growth teams, so every opportunity arrives with clear context, a defined next step and a reason to engage.

Build the reporting that tracks every stage of the funnel, from lead status and follow-up to meeting outcomes, so we know what converts and where to invest.

Shape how Immutable shows up across leadership and commercial channels, testing messaging and feeding what we learn back into our positioning.

Partner with Growth, Commercial and leadership to raise conversion rates and lead quality, and to scale the system as Immutable grows

We'd Love You To Bring 🤝:

Experience in a commercial function such as growth, BD, partnerships or sales, with a solid grasp of how pipeline is created, qualified and converted.

Systems thinking. You see a process and want to improve it, automate it and measure it, and you’re as comfortable designing a workflow as you are running it.

Fluency with AI tools such as Claude or ChatGPT, and a clear view of where they add leverage and where human judgement still matters.

Sharp commercial judgement. You can read a prospect quickly, decide when to pursue, qualify or walk away, and explain why.

Excellent written communication. You write with clarity and precision, and you can represent Immutable credibly to senior decision-makers.

Strategic and analytical instincts. You set clear metrics, use data to decide where to invest, and change course when the numbers tell you to.

Operational rigour. You hold a high bar for speed, follow-through and clean data, because you know the system only works if the details hold.

High ownership and low ego. You take responsibility for outcomes such as conversion, pipeline quality and handoff quality, and you welcome feedback that makes the work better.

Bonus Points For ✅ :

You’ve built an outbound or pipeline function from scratch, including strategy, tooling, playbooks and results.

You’ve owned pipeline, conversion or revenue targets, and can show how the system you built moved them.

You’ve built automated workflows with tools such as Clay, n8n, Zapier or HubSpot, or built your own.

You know the games industry or have a network in it, particularly among studios, publishers or platform partners.

You’ve created messaging frameworks, outbound sequences or content distribution strategies that measurably improved engagement.

You’ve worked in consulting, a founder’s office or an early-stage startup, where you had to set direction, move quickly and operate with strong judgement.

Additional Information

We are proud of the benefits that we offer for all of our employees globally.

Here is a snapshot 😊

Attracting the best global talent

💸 We commit to paying globally competitive base salaries and contributions to a long-term fund

📊 Sharing our products' success through Employee Stock Options ESOP

🌟 Our flexible working model blends the best of both worlds: Sydney-based employees enjoy hybrid 3 days a week in our vibrant head office, while remote team members can work from home or utilise access to global office hubs via a WeWork All-Access pass

🥘 Lunch is ordered fresh every day in our friendly office in Sydney CBD

🎉 Quarterly End of Cycle Celebration Awards and Dinner

💻 USD $500 WFH allowance to set up your home office

☎️ USD $600 per annum to put toward your internet and phone usage.

🥳 USD $75 per quarter for remote employees to celebrate with local team members

⛑️ We also support our US Employees with Medical and 401K Insurance

🚘 Our Australian Employees can avail of Novated Leasing, save money by paying for your car using pre & post-tax dollars

Levelling up your growth

🌱 We offer up to USD $1,350 per annum for any classes, courses or events to support your growth and development

📚 Enjoy access to free online courses via Udemy

Helping you thrive

💆🏽‍♀️ Enjoy USD $800 per year to put toward your health and wellbeing

🤗 Get 24/7 access to unlimited counselling for you and your family when you need it through our EAP Service

🎁 Monthly subsidy and discounted rate with ClassPass, including a 1-year free membership to Breethe

Leave when you need it the most:

👨‍👧‍👦 New parents receive 12 weeks of paid leave in our gender-neutral offer. The birthing parent also gets an additional 6 weeks of leave for rest and recovery leading up to and after birth. We also offer Miscarriage Leave and extra leave for IVF treatments

🌟 Enjoy 2 additional paid annual leave days at the end of the year

🎂 Birthday you get a paid day off

Additional Information:

Immutable is committed to building and fostering an inclusive, diverse workplace. We believe in incorporating everyone's perspectives and experiences as this has been a significant driver of our success so far.

We are a 2026 Circle Back Initiative Employer. This means a human reviews every application and we commit to responding to every applicant.

*A note to recruitment agencies: Our internal team has this role covered, so there is no need to reach out - We don't accept unsolicited agency resumes and are not responsible for any fees related to unsolicited resumes. Thank you!

Join us in shaping the future of gaming!

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